Ajinomoto Co., Inc. to Expand Production of Masako®,
the Top Brand of Flavor Seasoning in Indonesia
Investment of Approximately JPY 3.2 Billion for an Approximately 30% Increase in Production Capacity
Start of Construction in April 2016, with Operation Scheduled to Begin in July 2017

Masako®
(left: chicken flavor; right: beef flavor)

TOKYO, February 25, 2016 – P.T. Ajinomoto Indonesia, a consolidated subsidiary of Ajinomoto Co., Inc. (“Ajinomoto Co.”), will invest a total of approximately IDR 360 billion (approximately JPY 3.2 billion) to expand production capacity of flavor seasoning Masako® at its Karawang Factory in West Java, Indonesia. The capacity expansion will meet growing demand for flavor seasonings in Indonesia by reinforcing the nationwide supply system.

The population of Indonesia is the world’s fourth largest at approximately 250 million (2014), and is expected to reach approximately 270 million in 2020. The country’s GDP is more than USD 3,500 per capita, and an annual economic growth rate of 5-6% is forecast (source: IMF World Economic Outlook Database 2015).

Indonesia’s flavor seasonings market is 104,000 tons and has been growing by double digits over the past several years (Ajinomoto Co. estimates for fiscal 2014), supported by increased purchasing power associated with economic development. Since its launch in 1989, Masako® has been widely used as a general seasoning that provides a chicken or beef flavor in home-cooked dishes including soups and stir-fry. Sales volume has been increasing at a rate of approximately 12% annually since fiscal 2011, and the product holds the top market share at more than 60%. P.T. Ajinomoto Indonesia will increase production capacity to meet expected growth in sales volume from introduction to new users and increased purchases by existing users.

At present, Masako® is produced at two locations: the Mojokerto Factory in East Java and the Karawang Factory, which began operation in West Java in December 2012. With the construction of an additional building to increase production capacity, the Karawang Factory will produce beef-flavored Masako®, which is currently produced only at the Mojokerto Factory. This will increase total production capacity for Masako® at the two factories by approximately 30% to realize stable and efficient supply west of Java, where approximately 80% of Indonesia’s population (approximately 200 million people) lives. Moreover, the construction of a walkway for factory tours that looks out over all processes on the entire floor will help make the Karawang Factory appealing to customers.

In its FY2014-2016 Medium-Term Management Plan, the Ajinomoto Group positions Indonesia as one of its “Five Stars” (core countries in ASEAN and Latin America), its major growth drivers. The Ajinomoto Group aims for rapid growth by tripling net sales in the consumer foods business in Indonesia by fiscal 2020, compared with fiscal 2012. The Ajinomoto Group will continue to contribute to well-being in each country by providing more delicious, higher-quality products.


Overview of Capital Investment
(1)Location:P.T. Ajinomoto Indonesia Karawang Factory (Karawang International
Industrial City, Karawang, West Java)
(2) Amount of investment:Approximately IDR 360 billion (approximately JPY 3.2 billion)
Note: IDR 1 = JPY 0.0088 (as of December 2015)
(3) Production capacity:Approximately 30% increase from current capacity (two-factory total)
(4) Start of operation:July 2017 (scheduled)

Reference

Overview of P.T. Ajinomoto Indonesia
(1) Name:P.T. Ajinomoto Indonesia
(2) Location:Jakarta, Republic of Indonesia
(3) Established:1969
(4) Representative:Kaoru Kurashima, President
(5) Number of employees:Approximately 1,350
(6) Business description:Manufacture and sale of seasonings and other products (umami seasoning AJI-NO-MOTO®, flavor seasoning Masako® , menu-specific seasoning Sajiku® , liquid seasoning SAORI® , etc.)

About Flavor Seasonings
Flavor seasonings are blends of spices, salt, sugar, umami seasonings and other ingredients with extracts of meat, fish or vegetables. They are used in a wide range of dishes and applications, including soups, stir-fried dishes and pre-seasoning. Brands such as Masako® in Indonesia, Ros Dee® in Thailand and Aji-ngon® in Vietnam are equivalent to HON-DASHI® in Japan, and can be used easily in preparing various home-cooked dishes in each country.


About Ajinomoto Co.
Ajinomoto Co. is a global manufacturer of high-quality seasonings, processed foods, beverages, amino acids, pharmaceuticals and specialty chemicals. For many decades Ajinomoto Co. has contributed to food culture and human health through wide-ranging application of amino acid technologies. Today, the company is becoming increasingly involved with solutions for improved food resources, human health and global sustainability. Founded in 1909 and now operating in 27 countries and regions, Ajinomoto Co. had net sales of JPY 1,006.6 billion (USD 9.17 billion) in fiscal 2014. For more about Ajinomoto Co. (TYO: 2802), visit www.ajinomoto.com.

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