During the period when a child is growing
up, the ages of seven, five and three years are celebrated.
On November 15, generally boys who are five years old
and girls who are three and seven years old visit shrines
to give thanks for their health and to pray for such good
fortune to continue in the future.
Chitose Ame
During the celebration of Shichi Go San (7-5-3), Chitose Ame is a red and white candy on
a long stick given to children as an expression of wishes
for a long life. The candy is said to have first been
sold as "one-thousand-year candy" in the Asakusa
district in the early Edo Period.