Our Thinking

The Ajinomoto Group will contribute to the well-being of all human beings, our society and our planet with “AminoScience” based on the corporate slogan “Eat Well, Live Well.”.

That is our promise to our customers. Our application of the power of amino acids will focus primarily on our work to create delicious meals, promote growth, development and recovery, and support physical health.

Through our products and services, the Ajinomoto Group will continue to help people, taking on new challenges to make every day more comfortable and delicious.

Since its founding, the Ajinomoto Group has been consistently engaging in initiatives to resolve social issues through its business. By improving economic value through the creation of shared value with society and local communities, these initiatives have contributed to the Group’s growth. These kinds of initiatives have been named ASV (Ajinomoto Group Creating Shared Value). We have positioned ASV at the core of the Group’s corporate philosophy “Our Philosophy” as we strive to accomplish the purpose.

We will achieve “Eat Well, Live Well.” by going beyond resolving food and health issues, and contributing to the well-being of all human beings, our society and our planet with “AminoScience.”

ASV represents our unchanging commitment: With our stakeholders and businesses, we help resolve society’s issues, leading to the creation of economic value.

Shared values among employees in pursuing our mission and vision; basic approach and stance in taking on our work.
Create New Value
Pioneer Spirit
Social Contribution
Value People

Focusing investments on intangible assets to achieve ASV which lies just beyond

We categorize our intangible assets, a source of strength, into human assets, technology assets, customer assets and organization assets. We are now focusing investments on these four intangible assets while visualizing these four assets in order to further refine our strengths.

Human assets are the most important of our intangible assets. The Ajinomoto Group’s strengths can be found in our human assets with the passion and drive to achieve our Purpose, who produce innovation by matching our technologies with customer issues, and who maintain close connections with the people and cultures of the world. Going forward, we will secure and develop human assets who can create more diverse value that contributes to the well-being of people, our society and our planet.

Since 2018, the Ajinomoto Group has been taking “Health and Well-Being Initiative” and developing work environment to improve employees’ health and well-being.