Report to the board of directors

* “Seikatsusha” is a unique Japanese concept that, unlike partial concept of “consumer” used in business and “citizen” used in political science, seeks to define people holistically. A seikatsusha is a person with agency who defines their own life priorities based on their own (shared) interpretation of their communities’ values and long-term interests. A seikatsusha is the ultimate and most fundamental stakeholder representing humans living together in society.